Resonance: Empathic Conversations

Human-Centered Design is good, but it can be better. Design isn’t just about fulfilling people’s needs, it’s also about helping each other get to the heart of who we are as human beings. To do that, design needs to strive for a clear and coherent expression of honesty, of integrity, of dignity in all dimensions.

It’s time we look at the entire design process as a multi-dimensional conversation. whose goal is to empathize with all the participants in the process, to achieve a sense of profound resonance.

Design Thinking: Empathy Maps

Empathy Maps help to rapidly put your team in the user’s shoes and align on pains and gains — whether at the beginning of a project or mid-stream when you need to re-focus on your user.

Design Thinking Comes To Kids

“The idea of using design thinking as a learning method is based on teaching them a method to generate their own answers to the problems they will face in the future, instead of teaching them to memorize.”

Design Principles Reshape Local Government

A significant challenge for much local government is understanding what constituents want and need. The top-down approach that many agencies employ can create a disconnect between services and who’s being served.

Brainpower: Too much in one space?

Cambridge, Massachusetts, is home to some of the most brilliant minds in the world at both Harvard and MIT. Ideo’s studio is right in the middle of these two institutions and is harnessing the location’s brain power in its design.

Teaching Design for Change

Designer Emily Pilloton moved to rural Bertie County, in North Carolina, to engage in a bold experiment of design-led community transformation. She’s teaching a design-build class called Studio H that engages high schoolers’ minds and bodies while bringing smart design and new opportunities to the poorest county in the state.

Managing Collective Creativity

What’s the secret to unlocking the creativity hidden inside your daily work, and giving every great idea a chance? Harvard professor Linda Hill, co-author of “Collective Genius,” has studied some of the world’s most creative companies to come up with a set of tools and tactics to keep great ideas flowing — from everyone in the company, not just the designated “creatives.”

A tool for visionaries: Game changers, and challengers.

A 2 minute overview of the Business Model Canvas, a tool for visionaries, game changers, and challengers. This method from the bestselling management book Business Model Generation is applied in leading organizations and start-ups worldwide.